Abstract
Contrary to theoretical expectations, measures of willingness to ac- cept greatly exceed measures of willingness to pay. This paper re- ports several experiments that demonstrate that this "endowment effect" persists even in market settings with opportunities to learn. Consumption objects (e.g., coffee mugs) are randomly given to half the subjects in an experiment. Markets for the mugs are then con- ducted. The Coase theorem predicts that about half the mugs will trade, but observed volume is always significantly less. When markets for "induced-value" tokens are conducted, the predicted volume is observed, suggesting that transactions costs cannot explain the undertrading for consumption goods.
Volume
98
Page
1325 ‐1348
Number
6
Year
1990
Categories
Behavioral Insurance
Publications
Journal of Political Economy