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CAS Receives Industry Awards for Social Media Engagement

The Casualty Actuarial Society (CAS) has received four awards across two association award programs for exemplary social media campaigns completed in 2023. The two programs are the TRENDY Awards and Communicator Awards. CAS CEO Victor Carter-Bey said, "The CAS is exceptionally proud to be recognized for our creativity, innovation and differentiation by receiving these four industry awards." The complete listing of awards includes:

2023 CAS Annual Meeting Social Media Campaign

2023 Annual Meeting Graphic

The CAS launched a social media campaign that spanned multiple platforms for its 2023 Annual Meeting in Los Angeles, CA. The campaign included elements both for those on-site and those following along at home or at work. CAS Annual 2023 also commemorated a historic milestone of 10,000 CAS members with its newest class of credentialed actuaries (Fellows and Associates)! To commemorate this milestone, we organized integrated our #CAS10k campaign with our #CASAnnual campaign. 

Awarded:

  • Communicator Award of Distinction
  • Bronze TRENDY Award


2023 CAS Spring Meeting Social Media Campaign

2023 Spring Meeting Graphic

The CAS launched a social media campaign that spanned multiple platforms for its 2023 Spring Meeting in Boston, MA. The theme for the meeting was “Navigate. Predict. Lead.” The graphic element used in concert with that theme was a paper boat. The CAS sent a direct mail piece that had instructions on how to make an origami paper boat and a following foldable sheet of paper with the event graphic on it to use for the origami. The CAS also released videos on social media of how to make the boat and the CAS staff making their fleet. Finally, we encouraged recipients of the advertisement to share their boat on social media and bring it in person to the event in Boston. We called the collection of boats that came to the event from all around the world the CAS Fleet.  

Awarded:

  • Communicator Award of Distinction


#CAS10k Social Media Campaign

CAS 10K Members Graphics

The CAS achieved a historic milestone of 10,000 members in 2023 with its newest class of credentialed actuaries (Fellows and Associates)! To commemorate this milestone, we organized a #CAS10k campaign that consisted of announcements, reflections on the society’s history, a 10k equation contest, videos from past and present leaders of the CAS and more. We also featured members of the “10k Club” – the newest class of CAS members that helped us reach 10,000 members for the first time in our society’s history! The celebration culminated at our 2023 Annual Meeting in Los Angeles. 


Awarded:

  • Communicator Award of Distinction